Националната референтна лаборатория за инфлуенца и нюкясълска болест по птиците е доказала наличие на вирус на болестта инфлуенца по птиците - щам Н7. Това съобщиха от Министерство на земеделието и продоволствието, като се позовават на Националната ветеринарномедицинска служба.
Пробите са взети от отстреляна зеленоглава патица по поречието на р.Камчия в …
Continue Reading February 2nd, 2008
Заразяване
Причинител е вирусът на птичия грип (ПГ). Всички ПГ-вируси принадлежат към родa на грипния вирус А от семейство Orthomyxoviridae и са сегментирани РНК вируси с отрицателна верига.
Птичият грип се разпространява по въздуха и чрез изпражненията. Дивите птици често изпълняват ролята на резистентни носители, предавайки го на по-чувствителни домашни породи. Може …
Continue Reading December 11th, 2007
The Market for Energy: Drink Ads and the Target Group - Energy Drinks at Fact Expert: “Because the energy drink is still part of a new and developing industry, the energy drink target market is different than in some of the other beverage industries. Energy drinks have become a very popular, hip part of society, but the market at which they are aimed is not as wide and expansive, or diverse, as some might think. Early in energy drink history, when they were first being sold in the United States, athletes were the primary consumers. This shows that even initially energy drinks were directed at a select crowd, a group of people with specific interests. Although the consumer base for energy drinks has now expanded beyond that of simply athletes, the target market is still more particular than in other industries.”
Continue Reading July 17th, 2007
http://www.amonline.com/article/article.jsp?id=18437&siteSection=1: “Editor’s Insight: This is the second report in less than a week about the expanding energy drink market. This is a market dominated by products not made by the two cold beverage giants.
Because this market is growing and not dominated by the main beverage players, many independent bottlers have forged relationships outside of the main cola giants in order to capitalize on this rising opportunity. 03-15-07 by Elliot Maras ” (AMonline.com serves the automatic vending industry)
Continue Reading July 17th, 2007
Energy Drink: A New Industry - Energy Drinks at Fact Expert: “The energy drink industry is a smart industry that is continually developing, expanding, and using innovative marketing techniques. As a whole, the industry caters to a younger market, and some energy drink brands aim their products at a health-conscious crowd. The primary target for the majority of energy drink companies is male teenagers and young people, mostly in the 20s age bracket. It is a small segment of society and seemingly very tight market, but these potential consumers have so far been exceptionally receptive to energy drink products. The energy drink industry is not dominated by large, giant companies like the soft-drink industry, but instead characterized by stiff competition between an increasing number of smaller companies, all catering to a very select consumer base.”
Continue Reading July 17th, 2007